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Deborah quoted this section from the Brandweek piece:

There will be some high-profile stunts and outdoor ads that look to spur water cooler chatter. The shuttles between Grand Central Terminal and Times Square in New York will become Mad Men set pieces, with the interiors decorated to evoke Draper’s early 1960s world of men in fedoras and martinis with lunch. The cars will have “chandeliers” on the ceilings, snappy lines of dialogue on the walls and life-size images of Draper himself appearing on the commute.

So I was too busy at work to even read this part. But this morning I get a message from a co-worker’s blackberry (I’m telling you, I have a whole Mad-Men-crazy-girl reputation at work) about the times square-to-grand central shuttle, how it’s plastered with Mad Men.

I’m psyched, because I don’t typically take the shuttle, but I totally can; it gets me where I’m going. And I have been impressed in the past with the amazing wraps that I’ve seen on the S; I do love good advertising.

It was funny, because I get there after work, and I look inside the train, and I don’t see any Mad Men. The co-worker had described it as all over, so I was confused, until I realized there are two trains, and it was probably in the other one. So I actually let the train go, with me not on it, because I must see this thing today.


It is majestic.

Here is what a subway car looks like normally.
Here is what a subway car looks like normally.


Read it here, or find it on C-6 in the Business Day. It’s just huge, this Season Two launch.

Okay, first nugget.

“People in the business are talking about it, gathering to watch it,” said Mary Warlick, chief executive at the One Club for Art and Copy, an organization in New York that honors creativity in advertising.


The club is presenting an exhibition intended to “bring back the real-life men and women” on whom “Mad Men” is based, Ms. Warlick said, like Mary Wells Lawrence, George Lois and David Ogilvy. The exhibition, at the Science, Industry and Business Library of the New York Public Library, runs from Tuesday through Sept. 26.

Emphasis mine. Cool as shit, right?

The deal I reported as potential is now signed.

In a move that will put two high-profile cable television shows back into production in the midst of a 12-week-long writers strike, Lionsgate, an independent film and television studio, has signed an interim agreement with the Writers Guild of America, the guild announced Thursday.

The deal is considered a victory for the writers, and also puts Weeds and some Marvel projects (like Captain America) back to work.


…at least for Mad Men.

Seems (according to the New York Times) like Lionsgate (which distributes our favorite show) is about to sign an independent deal with the striking WGA. Meaning, the strike isn’t over, but the writers can work on MM.

So it’s good news/bad news. I support the writers, and I hope the strike ends favorably for them soon. On the other hand, YAY for Mad Men!